PeriConception

Health and fertility, optimized before pregnancy.

PeriConception is your one path from planning to pregnant — a guide to the health and fertility choices that matter most in the months before a baby is on the way. We call that window the zero trimester: the time leading up to conception, before the first trimester even begins. It rarely gets attention, yet it may be the most important trimester of all. Eggs and sperm take about three months to mature, and a mother’s health at conception — her nutrition, weight, chronic conditions, and the medications she takes — helps set the course for the entire pregnancy. Getting healthy before you conceive, rather than after, gives both mother and baby the best possible start. PeriConception brings the evidence, tools, and steps into one place to help couples — both partners — turn those months into a healthier, optimized pregnancy.